We mean social media influencers when we talk about what we perceive as influencers. Those people post on Instagram, Facebook, and TikTok about their lives and the things they do. They are the ones who influence us today by talking about various things and products. They create some form of media, get it online, gain followers, grow a brand, and get paid to promote those who follow them. Pretty simple.
But don’t we all do that? Doesn’t everyone have relationships and people they influence in their lives? For example, almost everyone has had a situation where they shop with their friends and want their friend’s opinion on what they want to buy. That is being an influencer! Or, in today’s world, your friend will send you a link to a product they want to buy online and want your input. That is also being an influencer!
You’re an influencer, and you don’t even know it!
We spoiled it a little already, and you might have already connected the dots, but all a traditional “influencer” does is uses social media to do what we all do every day on a bigger scale! We all have a hobby or something we love to do and spend a lot of money on that hobby. It could be golf, and you have spent too much on golf. But I bet you know all the best equipment, and your friends will visit you for golf recommendations. They will ask you about the best clubs, balls, tees, etc. You are their go-to knowledge for golf, and they will listen to you! They will go out and buy that recommendation that you gave them. Because you’re not a big “influencer” with a lot of followers and brand deals, you get nothing for that influence you had.
It’s time for everyone to realize their true influence and see that they are influencers. An influencer can be an influencer without a million followers on social media. The approach for the everyday influencer is much different to make money, but it is something that Kwik wants to empower you to do. We don’t want you to “become an influencer,” but we want you to keep being an influencer and get paid for it.
Use Kwik!
Our goal at Kwik is to make it easy for you to answer the question, “where did you get that?” We’re working hard to complete our integrations to get a broad spectrum of brands to begin paying you for those daily recommendations. You can find some brands on Kwik that you might like to try. Buy it. See if you like it and want to recommend it to your friends. If you don’t want to buy it, you can subscribe to the blog and get our “Brand Spotlights,” where we will review products for you and let the brands tell you about their own products. You can decide if it’s worth buying. If it’s not the product for you, you can apply to the campaign, get a link, and share it with those it is the right fit for! Kwik is all about sharing products you love, and we want to help you find new products you might love and help you share those products.
Tips for Sharing
Sharing works best when it’s a product you love that solves a problem for you. For example, I got this blender bottle that saves me time when mixing my powders and ensures they’re well blended. What I did was I created a little video of me using the product and posted it on Social Media. Next thing you know, I had multiple people buy from that! They saw me using it and trusted that recommendation. If you don’t have the product and don’t use it, it’s hard to recommend others to use it. So tip 1: Have the product and use it.
Tip 2: Make a video of you using the product.
Making a video or picture of you with the product will help it have validity. It will help those you share it with see the product working and add facts. You can post that video or photo of the product on Instagram, where you can add the link. You could post the video and link on Facebook as I did. Or text it to someone! Send them the video and say, “Look how cool this is! You should try it!” Maybe even just send them the video and see what they say! Half the time, they will talk themselves into it and ask you where you got it! 🙂
Tip 3: Review the data
Kwik provides some fantastic data about your shares. We can show you your recently shared items, the number of people who opened the link, the number of people who bought the article, and then the number of people who signed up. You can analyze this data on every share and see where the problem lies. For example, if no one is opening your share, it could be because your message, video, or post needed to be more intriguing. Go back and change your strategy and try again. Suppose they didn’t convert, maybe because the content needed to convince them about your message or video. Try again. You can see the data will tell you what to do and what they’re looking for. Analyze, restrategize, and try again.
Kwik is actively working on adding more features and content to help you share more and become an influencer. It might be scary and first or weird but give it a go! Tell your friends about a product you love and see if they like it! You can tell them the brand will pay you if they buy off your link, so they will be sure to use it. There are various ways to go about sharing, and that is the beauty of it. Everyone is different and has a unique way that will work for them. So, sign in and try what works for you and your friends now!
Login: https://app.kwik.com
Register: https://app.kwik.com/register/step1